Santa has a very simple philosophy. Santa believes that everyone who comes into his sphere of influence should have a grand experience. Everyone is wearing a sign saying, “Make Me Feel Important.” Everyone should laugh and/or receive great information. In this book you will experience both. Enjoy the wit and wisdom from a man for all seasons! If you use any of the information presented please let Santa know. I had the privilege to tag along with Santa while he visited several different malls. To see the way Santa interacted with the children, their parents and grandparents, the mentally and physically challenged, teens, soldiers, the elderly and newlyweds was simply amazing.