After graduating from the University of Notre Dame in 1992,[2] he served with distinction as a U.S. Army officer.[3] He then spent two years in pharmaceutical sales with Pfizer and Eli Lilly and Company, ranking as the #1 salesman in the nation at both companies.[citation needed] His first book HARD SELL: The Evolution of a Viagra Salesman offers a self-deprecating look at the life of a drug rep, climaxing in his selling Viagra. Fox 2000 produced the film Love and Other Drugs based on the book. Reidy’s second book BACHELOR 101: Cooking + Cleaning = Closing is a cookbook/lifestyle guide for single guys. On the Huffington Post, he maintains a blog that contains nothing political. Reidy has appeared live on CNBC’s “Power Lunch,” “Squawk Box” and “Closing Bell,” and on CNN’s “In The Money.”