KaChing: How to Run an Online Business that Pays and Pays

by Joel Comm, Mark Victor Hansen (Foreword)

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Genres: Business, Nonfiction, Entrepreneurship, Self Help

256 pages, Hardcover

First published May 13, 2010

Reviews

[Lain · Rating 5 out of 5]

Great info to get a newcomer to Internet marketing started and on their way! I was luck enough to hear Joel Comm speak live the week after I bought this book, so as I read, I could hear his voice in my head. The book is friendly and unintimidating, for the most part, but it does jump pretty quickly from the ABCs to the XYZs (I was a bit surprised to see the advice to "Have your staff do such-and-such" in one chapter. Staff? Would that be my dog or my kids?).

Altogether, though, Comm's advice is easy to follow and sound, grounded in his years of success. I'll be referring to this book again and again.

[Dillon · Rating 5 out of 5]

An amazing book that captures all the possible routes of making money through an online business. While reading I immediately began taking actions to set myself up for using this knowledge. I'm planning on continuing this over the next few months in order to finally create an "online business that pays and pays."
If you've been hearing about how to make money online and not sure who to listen to, I highly recommend starting with this book. Whether it helps change your mindset or simply show you more routes to take, this book will do something for you.

[Stephen · Rating 3 out of 5]

It's amazing how fast a book about the Internet becomes obsolete. Back when it's published in 2010, KaChing probably made a lot of cents. Seven years on, the strategies and examples highlighted in the book appear to have less impact, if not totally irrelevant.

[Steven · Rating 3 out of 5]

Outdated but ok-ish overview of how to create additional revenue streams with info products, affiliate links, membership sites and coaching, all based on the idea that you can be the product yourself.

[Melissa · Rating 3 out of 5]

A wealth of info to get started on creating a successful website.

[Susan Townsend · Rating 4 out of 5]

I think this was a very good book it give you plenty of information of the many ways to work online to make money, with helpful places to go and ways to do to explore. I am not like some people who think that a book of this nature has to give you a complete blueprint. Books like this are made to help you open your eyes so that you can explore some of the things with in the books. So I take it at that and learn and explore some of the things listed in the books. How can someone else tell you how good or bad or what results you will have, when it is a individual thing. how hard you work and what you do will be all up to you. I read this book by way of audible, however due to the amount of information I would say get it in hard back so that you can outline parts and have the links in writing to follow.

[Wen Jie Lee · Rating 3 out of 5]

The confusion from the book escalated quickly especially towards the last few chapters of affiliate and coaching programs. The initial chapters on introducing the various type of revenue generating ads and contents made the meat of the book.

In gist, his keys to success are - dream/believe/prepare/act/relate/use existing models/grow

Feasible content types are - how-to/news/opinions/review/list/interview/multimedia/

Monetizing widgets - google adsense/kontera in-line word highlighting / chitika / yahoo publisher network - mutually usuable from adsense / microsoft contentads / adsdaq / morning falls/ videoegg / linkadage / commission junction

[Margaret · Rating 2 out of 5]

It may or may not be a fair reflection on the book, but I gave this two stars based on the fact that it didn't really fit my particular business model. There are probably entrepreneurs that would love this book and find it very useful. The writer must be doing something right because I now understand way more about Adsense than I did prior to reading the book and didn't fall asleep while learning it!

[Eric · Rating 4 out of 5]

The last book I reviewed, my critique was that he got away from his title theme. That is not the mistake Joel Comm makes. His use of "KaChing" in place of "profit" is so u Iquitos it borders on condescending.

That said, there is a goldmine of information about online income generation in this book, and I can't wait to start testing some things out based on my notes. Brace yourself for "KaChings," but do read KaChing.

[Belal Khan · Rating 2 out of 5]

I read this in one day when I was waiting in a court lobby hoping to not be called in for jury duty. The books outlines in simple terms different economic opportunities using the internet. He makes it sound super easy, when it's not. There's a lot of hard work that goes into building a business. He has some good advice to share on how to curate content.

[Richard Sparks · Rating 2 out of 5]

Disappointing to me. Good information on optimizing your website to make money with Google AdSense, but I'm not looking to do that. Otherwise this book didn't live up to my expectations after reading Joel's excellent book, Twitter Power 2.0.

[Joren · Rating 5 out of 5]

Terrific book, lots of great ideas for online businesses. One of the best I've read in this genre.

[Kate Madsen · Rating 4 out of 5]

Yes, I read this. What about it?:) my friends might not get it but this was a helpful and entertaining book!

[Dean · Rating 3 out of 5]

very practical advice. easy to understand

[Regina Foo · Rating 2 out of 5]

It might be good for those who are not familiar with the Internet and eCommerce, but definitely not for me.

[Libromagno.com · Rating 4 out of 5]

Mandatory book for everyone willing to enter into the world of online business. It is definitely the first step to be a internet entrepreneur.