Low schmuck factor for a business book. What it would look like to have emotional commitment, as a manager, to your work, your organization, the team you manage, and the team you're a part of. And to create an environment for others where they can feel emotionally connected and fulfilled by work. If "core values" is a business leadership and management fad, and if books like this are part of a consultant's business, aimed at earning them money and attracting more customers for seminars, nonetheless this book can connect the reader to deeper thinking at a personal level about how to be a good leader and a good manager. Plus, the author quotes MC5 and Charles Bukowski, and I'm a sucker for use of the hipster factor to drive down the schmucky factor.
Here's a quote from p. 21: "At one time or another, every manager has felt trapped in a vague conspiracy between idiots above them and idiots below. Many are uneasily aware that they inhabit an alien planet whose rulers consider them life forms expendable at a moment's notice. Company performance requirements are often blithely dismissive of the reality that faces managers as they attempt to do their jobs well and simultaneously protect the sense of self that's required to do their jobs well." And: "I've rarely met managers who've come into their jobs with a cynical worldview, but I've met plenty who've adopted one as a protective mechanism. Yet most managers still have plenty of emotional commitment to give to their jobs if they can be convinced it makes sense to give it."
Any book like this is going to be a little too rah-rah for my tastes. The business world can be ugly and harsh, and leadership books often seem like a lot of artificial spin meant to replace real humanity and emotional commitment with fake feelings of enthusiasm. Or worse, instruction manuals in how to manipulate people to follow your leadership -- for your benefit, not theirs. Yet I find this particular book to be pretty honest, and to be useful for me as a tool to think about some important issues. There is an emotional, personal level to managing people, whether you like it or not. When you become a manager, your work life is suddenly more personal -- you have a type of responsibility for a group of people -- and also less personal -- you suddenly represent the face of the organization and its leadership, internally, to others. If nothing else, this book can make you feel that someone out there has thought about what it feels like to be in that position. And what might make that experience better.
This book might offer useful insights to anyone who feels they have to sacrifice a bit of their humanity to function in the world of business and/or large organizations. Or anyone who leads an organization or manages a team. Or anyone who is having "core values" thrust upon them in the workplace, and wants to find the positive potential within it. As long as the reader is prepared for a degree of business-book schmuckiness that goes with cheerleading for people who run giant corporations and are super-satisfied with themselves for their great leadership and are super proud of their fabulous personal success. And are superthrilled to pay this author gobs of money to come in and supercharge their organization's super enthusiasm, etc. There's a certain buy-in cost you have to pay to read a book like this; just as there is to work at a big organization, especially a profit-seeking one. You have to be willing to pay that cost, and be open to the potential that lies there for something authentic, meaningful, and even fulfilling. In the book, and in the job. And maybe this book can help you see more potential for that in the job than you see now.