Executing Your Business Transformation: How to Engage Sweeping Change Without Killing Yourself or Your Business

by Rob Johnson, Mark Morgan, Andrew Cole

Practical, tested, implementable real-world advice for transforming any business and is written by people that have “been there and done that”. Changing an organization is tough. Transformation is hard work that should not be attempted by the faint of heart or the weak of mind. But transformation is not rocket science either. By taking a realistic, simple and direct view of what is required to transform an enterprise, the authors reduce the noise and nonsense that surrounds much of the discussion of transformation and provide straight forward lessons, examples and thought provoking questions to guide the reader to a more powerful position as an agent of change. Based on the authors' decades of experience dealing with major business transformation, this book provides valuable guidance for any company engaged in large scale change brought on by shifts in the competitive landscape, mergers, acquisitions, or a major restructuring of their business model. Many organizations undergo transformation with lots of enthusiasm, but are frustrated with the results. This book contains a set of lessons gained in the process of working in and with organizations in the process of transformation. The book starts out by framing transformation and explains the overall system the enterprise that is involved in transformation. By doing so, clarity is brought to the question of why change is so difficult and problematic. What you can expect to get by reading this book With rare insight and candor, the authors provide thoughtful advice backed by examples from their comprehensive experience . If you don’t like transformation, you are going to hate irrelevance . This book is your best bet for getting the insight you need to transform your organization before it becomes irrelevant.

280 pages, Hardcover

First published January 29, 2010

About the author

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Rob Johnson - Thriller, Humor and Comedy, Science Fiction

Rob Johnson - Children's

Rob Johnson - Military History

Reviews

[K.D. Absolutely · Rating 5 out of 5]

Corporations operating in the same business model in the last 10 years are in danger of becoming obsolete. Except of course if you are Walmart or the likes. APC, DeBeers, Nokia, Monsanto, as discussed in details in this book, all had to transform from traditional product offerings to providing service solutions with their customers as the reason for transformation.

I read more non-fiction literary works but from time-to-time, I read self-help and business books. This one, "Executing Your Business Transformation" is co-authored by the two bigwigs in the company I currently working at. One of my fellow managers recommended this to me and it took me 3 months to finish 267-page business book because I found it very interesting that I read a few pages everyday. Also, most of the time, business and self-help books are not meant to be read straight in a few sittings. They are supposed to inspire and so you read portions of it depending on what interest you at a certain time.

The book could be an eye-opener for those who are always busy with so many firefighting activities in the office. It invites the reader to step back and see where, be it individually or as part of the team or even a business unit, the efforts and contributions are going. Is what I am doing a part of the transformation that somebody up there is driving the company to? Is there something that I or my team can contribute to this transformation? Giving the clear vision, mission, core values and defined goals, are my individual objectives and metrics (as individual) aligned with those? Or bringing this a notch higher: is there something in mind that I think the company should do to help in its transformation?

There are many thought-provoking insights offered by this book. There is this frightful idea that what made your business successful now can kill itself in the future. There is this challenging argument that your customer is NOT always right because they may not know what their actual need is. "There is no strategy if nobody knows what to do" is actually a title of the chapter that's a reminder that even the leader could be a hindrance for the business to transform.

Highly recommended for all individuals who are working in companies that are in the process of transformation.

Puwede rin sa lovelife kung di pa maka-move on. Transformation rin yon lol.