Marketing Masterplan - How to plan, create and implement your marketing strategies and grow a profitable business

by Simon Clayton

ABOUT THE AUTHOR Simon Clayton is a highly motivated, creative and driven educational specialist, with a proven track record in coaching, training and mentoring business leaders, senior executives and in-house marketing and sales teams. He is a ‘people-person’ with an enthusiastic personality, combined with the skills, qualifications and experience to make a positive impact on any individual, team or organisation. During his 25+ year career, he has owned, managed and built businesses, as well as provided strategic leadership and change management to a diverse range of public, private and third sector organisation’s across the UK and Europe. Simon launched his own coaching and training consultancy – Marketing Skills Academy, in 2014. He has received much recognition for his approach to developing and empowering strong leaders and teams, through self-realisation of their own potential, helping them to identify personal qualities, a journey which can ultimately transform their professional lives. Simon is a Fellow of the Chartered Institute of Marketing (FCIM); Senior Lecturer and Enterprise Mentor at Teesside University Business School, and published author ‘Marketing Masterplan’.

243 pages, Paperback

Published October 7, 2022