El ego es el rubro invisible en el estado de pérdidas y ganancias de toda empresa y en él se esconde sutilmente, razón por la que precisamente, durante décadas, si no siglos, no nos hemos hecho mejores, y quizá tampoco peores. Con el objetivo claro de mejorar la manera como usted hace negocios, egonomics presenta un enfoque
Jon Elster ، born 22 February 1940, Oslo) is a Norwegian social and political theorist who has authored works in the philosophy of social science and rational choice theory. He is also a notable proponent of analytical Marxism, and a critic of neoclassical economics and public choice theory, largely on behavioral and psychological grounds.
In 2016, he was awarded the 22nd Johan Skytte Prize in Political Science for his contributions to political science.