The only publication of its kind on Lean Six Sigma, and the only one for front-line workers. It is unlikely that any company will reach its Lean Six Sigma goals without the support and commitment of front-line workers i.e., those who work on the process and who must do things differently if the desired gains are to be realized. But how do you get that level of buy-in? How do you get front-line workers to even give LSS a chance? One of the main ways you do so is through effective communication, and that is where Another Crazy Idea? can help. Another Crazy Idea? is an attitudinal comic that uses visual storytelling to positively affect attitudes toward Lean Six Sigma. The goal of the comic is to encourage front line workers to give LSS a chance and play their role in the LSS initiative . Built around the psychological principles of change, the comic can be a key element in your change/communication plan...particularly with the often-neglected audience of front-line workers, but also with anyone whose support you need to make LSS a success. Cut through the clutter of e-mail and PowerPoint presentations and grab their attention with something new and different! PRIMARY TARGET Front-line workers in the plant, call center, office, data center, back office, sales floor, shipping department, etc. SECONDARY TARGET Others whose support you need for LSS.