Business Strategy: A Guide to Taking Your Business Forward

by Jeremy Kourdi

This updated, useful book on business strategy, with The Economist brand, shows today’s manager how to create and sustain a dynamic, profitable business with techniques to support effective decisions. Kourdi evaluates the tools, tactics, and techniques for making profit-boosting decisions.

Genres: Business

250 pages, Hardcover

First published April 1, 2009

About the author

Jeremy Kourdi is a freelance writer and business consultant, and has worked extensively in Europe, Africa and the Middle East. He is the author of eight business books and many articles. Until August 2001 he was Senior Vice President with the Economist Group, and continues to do consultancy work with them. Other clients include Apter International, IMD in Lausanne and Strathclyde University Graduate Business School.

Reviews

[Ben · Rating 5 out of 5]

Excellent quick reference guide