Jack Weatherford was a sociologist interested in what was once called the "dark underbelly of America" -- pornography, prostitution, and the like.
In the 1960s, many sociologists were asking honest questions about how they could examine culture without changing it. A white researcher going into a black community in the 1960s to study jazz, for example, immediately upsets that community, causes problems, and interferes with its normal operation. Other sociologists argued that the simple act of asking questions (e.g., "how do you know that God really exists?") raises questions that people might not have considered on their own, and changes the very culture one seeks to study.
A new approach to sociology was emerging in the 1960s, one which argued that the researcher had to be an actual participant in a culture in order to study it. Only by participating can these "observational effects" be overcome.
In Washington, D.C., 14th Street NW had long been the avenue for the wealthy and fun-loving. It began just two blocks north of the White House, and for 10 blocks there were theaters, nightclubs, song halls, and dance clubs patronized by the rich and famous. Singers like Frank Sinatra and Ella Fitzgerald often performed on 14th Street. Interspersed among the nightclubs were large, Victorian mansions owned by some of the wealthiest and oldest families in the city.
During the 1950s, however, 14th Street began to wane. And by the mid 1960s, it had become a notorious red-light district -- home to more than 3,000 female prostitutes, another 50 to 60 adult book stores, more than 20 strip clubs, and more than a few brothels and sex clubs. D.C. police arrested more than 300 hookers a night there, but admitted that it was only a fraction of those plying their trade. Tourists from around the nation came to D.C. to dine at some of the nearby steakhouses, and then frolic in the strip clubs and buy smut in the adult bookstores.
Weatherford became a clerk in one of the more famous bookstores on "Porn Row". A true participant-observer, he hid his education and profession, made up a sleazy background, and immersed himself in the world of pornography, prostitution, and sex in order to study "Porn Row". He wondered how prostitutes functioned, what the role of pimps and drugs was, whether prostitutes had to belong to a brothel or whether they used hotels (and if hotels, how did they come to an agreement with the hotelier). He wanted to know about the links between sex clubs, strip joints, steak houses, burlesque shows, prostitution, and the bookstores. How did these institutions support one another? Did they hinder or compete with one another? How did change come about on "Porn Row"? Why did the city come to tolerate a red-light district two blocks from the White House, and how did this "live and let live" policy come to be sustained?
Porn Row is not a great academic study, and Weatherford is not much of an academic. The book is titillating, either, and has little narrative or real insight. Yet, flawed as it is, Porn Row provides one of the few narratives about what Washington, D.C., was really liked in the late 1960s and early 1970s. It documents an otherwise ignored part of the city's history, and is one of the few honest appraisals of prostitution and pornography in America before crack cocaine turned "sex for fun" into "sex for drugs" and violence overran "Porn Row".
Porn Row also catches 14th Street just as it was to disappear. The few remaining "legitimate" businesses along the street began a surreptitious campaign to buy up abanonded or decrepit property and tear it down. They also openly waged war on strip clubs and other enterprises by documenting how they broke the city's liquor laws -- forcing the city to take action to close them down. By 1985, most of "Porn Row" was long gone, and by 1990 it had ceased to exist completely. Weatherford's book, therefore, documents this aspect of the city just before the "legitimate businessman's campaign" began.