From the dust jacket: "Flawless Consulting affirms the notion that authentic behavior and personal relationships are the key to technical and business success." That's really the book in a nutshell. Not that that isn't a valuable insight. But you can save yourself a bunch of time by not reading the book, because the book mainly restates that premise over and over again using every combination of words the author could think of to say basically same thing.
The author makes the case that people are emotional creatures, and as a consultant, the best way to approach clients is to build relationships in order to build trust. And the author makes the complementary case that the wrong way to approach clients is to diagnose their problems rationally and explain to them what they need to change in order to be more successful. This is an important insight, and probably more true today than at any time since the beginning of the Enlightenment. If you successfully engage with the client at an emotional level, the client is less likely to view you with resistance.
But then the author undermines his premise with chapters on healthcare reform and education reform. Not that these systems don't need reform, but the author posits that Flawless Consulting is the answer to what ails these systems, and recounts a doctor and a high school teacher who claim to have used this book to reform their respective institutions. Color me skeptical. For one thing, the surgeon was apparently fired, because the healthcare system just wasn't ready for the greatness of Flawless Consulting. The teacher changed the paradigm to put the students in charge of their learning. "This is based on the reality that successful learning is random discovery." The teacher told the students, "If you are tired, take a nap." Tests are bad, because students become "performers" rather than "learners." In this model, the teacher doesn't teach, but is rather a consultant, and the student is a self-directed adventurer, encouraged to fail often, "since if the goal is learning, failure is a big way it happens." One hopes that none of these students are surgeons or engineers today.
These two chapters then cast the rest of the book in a different light. In an Enlightened world, the consultant would engage with clients in a rational, analytical way, diagnose their problems, and present solutions based on evidence and logic. The author makes the case that people are by and large too emotional for that. Better to focus on building relationships, and be authentic, and that's really all the consultant has to do. The client will then magically become successful. "The world will provide the events that will force movement. Life provides the disturbance. We do not have to induce change, drive it, or guide it. All we have to do is join it." The consultant doesn't need to teach or advise or be any kind of motive force. "It will be enough if we simply show up."
This manner of consultancy may work in, say, social services, but organizations that build bridges or airplanes might want to think hard before taking this leap of faith. It may be better to sum up the book this way. There are people in this world who are analytical thinkers, and can be approached in an analytical, rational way. Then there are people in this world who are emotional thinkers, and who need to be approached in an emotional, "authentic," relationship-based way. And there are many people in between who can be rational, but really only after engaging with them to build relationships first, and then approach them with rational thought and analysis only after trust has been established. Therefore, it's safer to start by approaching everyone in a relationship-based way first. Okay, fair enough.
In a way, it's an indictment of our educational system that people are apparently not taught to be approached in a rational way (as can be seen today on college campuses), but rather have to be coddled emotionally until a friendly relationship is established before a rational thought might be floated toward them. Which would indicate that real education reform might actually be the opposite of what the author is promoting in this book.