Both a career manual and a reference directory, this book begins with an exploration of the nature of the massage profession, its recent history, and the realities of making a living in this field. A description of the laws regulating massage is given for all 50 states, along with a directory of suppliers and schools. 22 line drawings.
To be sure, most of the massage career advice books I've been looking at and picking through offer largely the same information. Although my edition of this is a little old and some of the advice feels pretty outdated, I did think that this book offered a good overview of all the pieces to think about when building a massage career - either as a contractor/employee or in private practice.
The biggest things this book did for me were: 1. Convincing me to join a professional association as a student member now. 2. Drilling into my mind that I should not expect to make, like, ANY money for the next 3-5 years (thanks).
I also didn't read the end of the book very carefully - the info on liability and health insurance, various licensing requirements state-to-state, etc. It felt like an overwhelming amount of information considering that I'm going to be in school for another 15 months.
Licensing and regulatory information out of date and bad information for business strategy. That sums up my review of the book. It has good advice on ethics, good advice on marketing, although social networks is the new frontier. The problem is that the advice for a business plan is totally in adequate!