cases_in_e_commerce_a01

by jeffrey-f-rayport-bernard-j-jaworski

37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.

Hardcover

First published May 11, 2001

Reviews

[Chathumini]

I want to read this book . I feel this as a very important book.