Management Communication

by Arthur H. Bell, Dayle M. Smith

Students require excellent communication skills in their business and academic lives.  Management Communication is a step-by-step guide for learning specific techniques to help them improve those skills and achieving clarity and brevity in business writing.  The authors follow a four-part approach to communication instruction:  explain it, try it, evaluate it, perfect it.  They provide graduate and undergraduate students, managers, and managers-in-training with the tools they need to become masterful communicators. The new 3 rd Edition  has a greater focus on “strategy through skill” and provides more opportunities for applying skills and insights to a broad range of fields for success in future careers in accounting, finance, marketing, management, information systems, telecommunications, and HR.  

Genres: Business

608 pages, Paperback

First published January 1, 1999