Creativity is a strategy

by Josh Linkner, emotion

Creativity is a strategy
In the 21st century global marketplace, there is no theoretical basis for creativity and innovation to be victorious and survival. Everyone agrees with companies, governments, organizations and so on. But to what extent will creativity and explode the paradigm of sustainable growth? I can not wait for a fancy idea to pop out without a work, nor do I have to push it to slogan. It is time to invest heavily in creating an ecosystem for creativity, just like investing in facilities and assets. Excessive short-term earnings, excessive risk aversion, excessive oversizing and excessive overall preference should be avoided right away. No matter how big it is, if it does not change quickly, it will be eaten. The creativity facilitation system proposed by this book will provide a starting point for such change.

* "Creativity is a Strategy Go to video "

Paperback

Published October 5, 2011

About the author

To Josh Linkner, creativity and innovation are the lifeblood of all human progress, and as such, he's spent his career harnessing the spirit of creative disruption. His journey has been non-traditional at every step: he's been a professional jazz guitarist, 4-time tech entrepreneur, hyper-growth CEO, New York Times bestselling author, venture capitalist, and urban reinventor. Today, Linkner leads Detroit Venture Partners, helping to rebuild his hometown of Detroit, Michigan, by backing passionate entrepreneurs who can make an impact through their own innovative ideas. He is also a thought leader and top-rated keynote speaker on innovation, creativity, and reinvention. Linkner has written two books- Disciplined Dreaming: A Proven System to Drive Breakthrough Creativity and The Road to Reinvention: How to Drive Disruption and Accelerate Transformation. He's on a mission to drive creativity, innovation, and reinvention. And yes, he still plays a mean jazz guitar. For more information, visit JoshLinkner.com.