The Reluctant Rainmaker: A Guide for Lawyers Who Hate Selling

by Julie A. Fleming

The reluctant rainmaker is one who understands how important it is to be able to bring in clients, but does not care for the idea of business development, viewing it as a necessary but distasteful part of practicing law. In this book you will find the information that will help you understand why business development is so critical. Using the step-by-step guide in the rainmaker's toolkit, you will create your own cohesive business development plan. This plan will provide the clear direction you need to build a solid book of business that will support you in developing a successful, satisfying, and sustainable practice.

Genres: Legal, Nonfiction

312 pages, Kindle Edition

First published June 1, 2009

Reviews

[Joe]

Concise overview of many business development concepts. I liked it best for its first few chapters. They give an overview and motivate you on why you should learn business development as one of the last major skills you learn in your professional services career. I only have minor complaints: e.g., the chapters on social media are a little outdated on specifics, but the general concept of how to use social media fits in a broader business development plan remains true.

This is for lawyers, but other people in professional services (e.g., management consultants), could get something out of it as well, since there are plenty of places where the concepts overlap.

[Tiffany]

I have now read this book twice, and each time it has reinvigorated my practice. While it is written particularly for lawyers, there are nuggets for anyone that has business development as an element of their job. Don't be surprised if I read this a third time several years from now.

[Renata]

Ensina o advogado largar a banca, os estudos meticulosos, a rotina diária de elaboração de petições caprichadas, a pesquisa de teses novas, pelo comércio desenfreado de processos, a cavar as ações nas esquinas e elaborar um networking visado aos desastres, aos acidentes, aos inventários, às rupturas, aos conflitos ."Todos nós temos problemas jurídicos e não sabemos" diz o autor.

Acaba a noção romântica do que é ser advogado.

[Amy]

I never read business type books, but half the people I work for have given me business development pep talks since the year began, so I figured I'd better do something. The advice the author gives seems pretty sensible and reasonable even if, like me, you find the idea of chatting up random strangers at events to be just slightly more pleasant than having a burning brand shoved into your eye. I'd probably give I another star if I could evaluate how well her suggestions work.