This provocative exploration of the nature and history of the word in some of its social, psychological, literary, phenomenological, and religious dimensions argues that the word is initially aural and in the last analysis always remains sound; it cannot be reduced to any other category. Father Ong contends that sound is essentially an event manifesting power and personal presence, and his descriptive analysis of the development of the media of verbal expression, from their oral sources through the laborious transfer to the visual world and then to contemporary means of electronic communication, shows that the predicament of the human word is the predicament of man himself. Examining the close alliance of the spoken word with the sense of the sacred, particularly in the Hebreo-Christian tradition, he reveals that in a world where presence has penetrated time and space as never before, modern man must find the God who has given himself in the Word which brings man more into the world of sound than of sight.
The single review on Amazon.com is titled "Please make sure your trays are in the upright and locked..."… …and I must concur, this book is a portent, a wondrous ride, into an examination of orality v. literacy. Things you thought you knew you question and other bits dent the cranium, with a foreboding of realms hitherto un-conjured.
Must add more to this, as this blurb may strike as cryptic, but I need to reread to even wrestle with the content -- how spoken word manifests, the cultural manifestations, and yet, each technological advance bears the legacy of previous media.
The central theme of this book is the radical difference between the nature of experience of the oral (pre-scientific) and the modern literate society.
Different eras of human civilization gives varied emphasis on different senses - like touch, vision, hearing etc. For the oral-aural society, the sense of hearing (or sound) was of primordial importance. The 'word' of god held a special place in their consciousness, which was mostly unaffected by other senses such as vision. This not only created a sense of personal relation with God but also fostered a sense of harmony in the communities. In contrast, the modern man's reality is primarily visual (and somewhat tactile). What is real for him is mostly determined by what he can see and touch, and very little emphasis is given to sounds. This drastic shift has created a heightened sense of individuality in the mind of the modern man.
Walter's analysis stresses the primacy of sounds in the phenomenonal experience of man - since it is sound alone, which reveals the 'interior' of the phenomenon in its wholeness, whereas vision only reveals the surface and cannot reveals the interior without breaking it into fragments - which has become the hallmark of modern reductionist science.