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The Luck Factor

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To some people, success is based on luck, a random whim of fate, a chance roll of the dice. But nothing could be further from the truth. Success, to a great extent, can be influenced by luck, but this is not to say that luck is an accident. Luck is predictable. With hard work, it can be controlled. By concentrating on several 'luck factors' - key areas of your life that influence your future success-you can take the reigns of chance and feel yourself racing forward at a greater rate than you have ever imagined. You will get more done, earn more rewards, recognition, and esteem, have more doors opened for you, and experience more of the things that everybody refers to as 'luck.' In The Luck Factor, Brian Tracy will teach you the skills you need to experience higher levels of success and satisfaction in all areas of your life. Listen to this comprehensive, idea-packed program and learn how * Increase the probability of success in any arena. * Accelerate your success with well-focused goals and plans of action. * Unlock your inborn creativity. * Survive and thrive in the Information Age. * Utilize the 7 keys for increasing your productivity and performance. * Become action oriented. * Increase the capabilities of your superconscious mind. * Become financially independent using a simple process. * Increase your value and influence at work. * And much, much more! Success and happiness are not accidents. By mastering the factors that influence luck, you can increase the probability that you will be in the right place at the right time to accomplish the things that are most important to you. You'll be more successful than ever before-and people will call you lucky.

Audio CD

Published January 1, 1997

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About the author

Brian Tracy

1,396 books5,170 followers
Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.

He has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.

Brian has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 45 books that have been translated into dozens of languages.

He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.

He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.

Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.

He has traveled and worked in over 80 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in San Diego, California.

His most popular training programs are centered around teaching authors how to write a book and helping public speakers create successful careers.

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5 stars
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101 (36%)
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38 (13%)
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Displaying 1 - 26 of 26 reviews
Profile Image for Christopher Lewis Kozoriz.
827 reviews272 followers
January 4, 2019
"Keys to Luck and Success
1. Be absolutely clear about what you want and the person you want to become.

2. Think and talk continually about those things. Refuse to talk or worry about things you don't want to have in your life.

3. Learn everything you possibly can to be excellent at what you do. Develop your skills and resolve to be among the top 10% in your field. This will help you, more than anything else.

4. Become a totally positive person. Other people like you and want to be around you and help you.

5. Develop a strategy for developing your network of contacts and relationships in every part of your life. The more people who know you and like you, the more doors they will open for you.

6. Make a habit of saving your money. Start with 1% and eventually build up to 10%, then 20% and even 30%. A person with money in the bank attracts more opportunities and good luck, then a person who is broke most of the time.

7. Unlock your inborn creativity. You are a potential genius. There is no problem you cannot solve and no goal that you cannot achieve, by applying your incredible power of your mind.

8. Continually focus on the most valuable use of your time of every minute and every day.

9. Action orientation. The essential quality of all successful people. Get going, get busy, move fast. Develop a sense of urgency and stay in perpetual motion in the direction of your goals and aspirations.

10. Development of your character. The finer the person you become on the inside, by practicing the qualities of character that you most admire and respect, the wonderful life you will have on the outside.

11. Have the courage to begin and the persistence to endure." (Brian Tracy, The Luck Factor)

There was a lot of content on this program. Brian Tracy begins this program explaining that luck is predictable and is not a series of random, haphazard occurrences that one person gets a lot of and another person gets none of. That you can have all the luck you want if you do what so called "Lucky People" do.

He shares how we live in a world of law, governed by a system of order and begins with the first law called: The Law of Cause and Effect, which is similar to the Law of Sowing and Reaping, which states, "whatever a man soweth, that also shall he reap. That whatever you are reaping today is a result of what you have sown in the past." He goes into other laws...

◊ The Law of Probabilities
◊ The Law of Averages
◊ The Law of Attraction
◊ The Law of Belief
◊ The Law of Expectation
◊ The Law of Affirmation
◊ The Law of Correspondence
◊ The Law of Mental Equivalence
◊ The Law of Responsibility
◊ The Law of Purpose
◊ The Law of Accident
◊ The Law of Clarity
◊ The Law of Self-Development...and many more.

I think the main thread I heard over and over in his message is you must define what you want and what you want to become, and then have a clear plan to attain these things and then take action. As Brian Tracy states "success is goals and all else is commentary."
Profile Image for Ietrio.
6,949 reviews24 followers
January 10, 2017
This is another one in the long list of Prosperity Gospels. Naturally, the prosperity is an exchange: the preacher gives a promise and the client sends the money to help the preacher grow prosperous. Brian has a soft voice, has anecdotes about people he supposedly helped, has a sad story of when he was down, before receiving the revelation. The personna and the text are terribly uniform with many others doing the same kind of inter confessional church work. Even the level of ignorance and the lack of education paraded in this book is consistent with the bulk of prosperity preachers.
Profile Image for David Anusontarangkul.
122 reviews2 followers
January 11, 2017
A lot of generic information about working hard, working fast, and giving back. One practical tip that I got out of it is to always be congratulating people and look for things that people can be congratulated for. Mentioning if someone lost weight and got into better shape is a specific way of this.
Profile Image for Leah.
747 reviews117 followers
August 13, 2018
This is an amazing book. Brian Tracey pulls together a bunch of personal development strings from multiple personal development guru's including Aristotle, Jim Rohn, Dale Carnegie, Napoleon Hill, etc. He makes all of the wisdom whole and makes sense of all of them at the same time. I wouldn't say he has any new insight but the way he organised the information and the practicality he puts it in is amazing.
Profile Image for L.
576 reviews43 followers
July 24, 2013
A combination of positive psychology, financial planning, networking and general productivity. Although it is a good mix of elements of success, it doesn't offer anything revolutionary. It is however, very uplifting to listen to Brian Tracy (I had listened to the audiobook version). It has some concrete examples for those not familiar with self development.
Profile Image for Joseph G.
19 reviews1 follower
February 27, 2019
Brings up many great points. I seems that this books would best be used as an introduction to self improvement and then revisited after some time, possibly a year later. I am quite sure that rereading this will add value.
41 reviews1 follower
Read
November 3, 2022
Definitely motivating but weirdly left feeling very Donald Glover "This is America".

Mm. Chapter 8+ and some of the vanity stuff is so woo-woo. I get the message. The book is fundamentally motivating, he's charismatic af and he does talk about himself but it's in context and low key I thought where usually this is a pet peev, he's classy about it.

But there's also an inherant undercurrent of conflict here. This is where "I got mine and you didn't because you had a bad attitude and didn't work hard enough" starts, in a happy positive way. But he also says again and again it's only a small part of the population who'll ever have this attitude. Just saying it doesn't square up.

Um. I'm conflicted. It's fine. Aged considerably well but .. yeah ...
Profile Image for Flavian Hautbois.
Author 1 book
June 10, 2018
Brian Tracy is a fascinating character. This book is scientific, rigorous and very insightful.
Profile Image for Abey Thomas.
31 reviews
February 22, 2019
Amazing book that tells the real secret being lucky

It all about constant effort, practice, optimism, and dedication that's hidden behind the success
Profile Image for Tony Creech.
172 reviews5 followers
May 29, 2022
While it has some of the good lessons from other books, and I understand that it’s aimed against the self-victim-creation that people like to do to feel better about not being a success to themselves, this book is too lazy in its topic and has too much BS and not working to prepare people for the real uncontrollables of life.
Worrying about what you can do is one thing, but ignoring uncontrollables that change your opportunities and claiming that courage makes people and resources magically show up to help you (even if it can seem like that sometimes) is bad advice at the least and bullshit at its worse perpetuating something similar to health-and-wealth gospel idiocy. If you failed it’s because you didn’t believe in yourself or god enough is only helpful or true in very narrow circumstances where people really didn’t hold back to that extent. Mostly, it’s hitting people with a bat while their down and pretending that you are mr success. The only thing I’ve ever know Brian to be successful at was convincing other he could help them be successful. His many years of only doing that does rob him of potential wisdom you get when failing and trying a variety of things at different levels of life and that lack of wisdom and gravitas is evident in all his books.

That lack of reality-dented wisdom holds back the many insightful things he does teach, because of their form or context with scammy language.
Profile Image for Cindy.
3 reviews2 followers
August 25, 2013
I discovered this book while I was still a student and it completely changed my view of life and the world.

The lessons in this audiobook have been the foundation to the successes I have achieved so far in my life. Whenever I am in need of motivation or have low energy, I always return to this book for inspiration.

Thank you Brian Tracy for creating this wonderful audiobook!
Profile Image for Zach Amberbud.
33 reviews1 follower
June 9, 2015
This book tells you that there is no such thing as plain luck. If you do many different things then you are very likely to be at the right place at the right time.

This book tells you what are the differences between successful people and unsuccessful people.

Make sure you keep getting better and better at the things that you are GOOD at already.
Profile Image for sprinkle.your.sparkle.
103 reviews30 followers
August 18, 2016
What Brian calls luck is rather the foundation of your success in all walks of life: how to increase your chances of being the right person to meet the right opportunity. Nothing revolutionary per say but his practical approach about the law of attraction is refreshing. I listened to the audio version of the book and surprisingly to me, I didn't roll my eyes that many times.
369 reviews2 followers
July 26, 2024
Very inspiring. The first time I listened to it I gave it a 4 stars. However, on the second read it struck me as a kind of focused on manifesting and the law of attraction. So I reduced it to 3 stars.
Profile Image for Hunter Lowe Lappen.
19 reviews
September 27, 2023
Brian Tracy is one of the original masters of motivation. This is an audio program I proudly and happily listen to on repeat. The information is valuable only if you are open minded and apply it. Anyone that is open to change and improvement will learn something from this program.
2 reviews
May 21, 2009
Listened to this on tape. Excellent expecially side 8, 11.
Profile Image for Martha.
214 reviews
May 25, 2013
What some call luck is just a matter of preparation for success. Brian Tracy does a great job of explaining this along with the things that successful people do.
Profile Image for Richard.
15 reviews
July 17, 2013
I have listened to a few of Brian Tracy's books and so far this is my favorite. I will certainly be listening to this one again.
Profile Image for John Michael Dela Cruz.
1 review
November 17, 2017
This book carefully laid out the steps to become a "lucky" person. It ultimately convinces the reader to not rely on unidentifiable factors that may affect our lives but instead take responsibility to all the actions that we take and as well as it's consequences.
Displaying 1 - 26 of 26 reviews

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