The book was written in the immediate aftermath of the fall of Delorean and his auto company. Delorean himself remains elusive through most of the book. We hear how he moved money around, how he attempted to ruin the reputation of those who crossed him, and, most of all, we hear how he loved to live luxuriously. The authors make it seem that an "ethical car," one that was safe and fuel efficient, was nothing more than the means to make him rich, famous, and important. Strangely, promoting his auto company helped him achieve his goal, but actually producing the car made him bankrupt and a failure.