David Sarnoff: General of Broadcasting

by Daniel Alef

Biographical profile of one of the titans of American broadcasting, David Sarnoff, a pioneer in the field of radio and television who founded the National Broadcasting Company (NBC) and established a telecommunications and consumer electronics giant Radio Corporation of America (RCA). He ushered in the world of commercial radio and was instrumental in the evolution of television, dueling with Philo Farnsworth, Vladimir Zworykin and other inventors for the right to be called the father of television--and he won--although he was not an inventor or scientist. The New York Times called him "a man of astounding vision who was able to see with remarkable clarity the possibilities of harnessing the electron." Commissioned during World War II as a brigadier general, Sarnoff exercised considerable control on the nation's media. Award-winning author Daniel Alef tells the story of a driven, complex man who could match each of his goals with unquestionable success. [1,324-word Titans of Fortune Article]

6 pages, Kindle Edition

First published January 27, 2010