Camisetas y corbatas una guia para los negocios creativos

by David J. Parrish

Successful creative enterprises integrate creativity and business.T-Shirts and Suits offers an approach which brings together bothcreative passion and business best practice.Written in an engaging and jargon-free style, the book offers inspiration andappropriate advice for all those involved in running or setting up a creative business.Marketing, intellectual property, finance, competition, leadership– and more – are included in this guide.Examples of best practice are illustrated in eleven ‘Ideas in Action’ sectionsfeaturing a range of creative businesses and organisations.

Genres: Business, Nonfiction

Paperback

First published January 5, 2007

About the author

David Parrish MBA MCMI MIC MCIM FInstLM FRSA

David Parrish is the author of the book
"T-Shirts and Suits: A Guide to the Business of Creativity".
David is a specialist creative industries business adviser, management consultant and trainer.
He has a background in leading and managing creative enterprises. His practical experience is complemented by academic qualifications, professional accreditations and membership of several management institutes.
David works internationally and empowers clients by helping them to adapt international best practice to their own local circumstances.
David’s work is internationally respected; he has assisted enterprises in the UK, Brazil, Canada, Chile, China, Colombia, Denmark, Egypt, Finland, France, Germany, Holland, India, Italy, Jamaica, Lithuania, Norway, Romania, Singapore, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey and the United Arab Emirates.
www.davidparrish.com

Reviews

[Denise みか Hutchins]

This wasn't a bad book, and if you've never read anything like it, it's definitely a good place to start! It unfortunately had a notable number of typos, which was distracting, and although it was good review (and I highlighted many lines to remember for later!) I didn't ultimately read anything that I hadn't already read in other books about creative business practices. That's why I just couldn't give it the full five stars.

[Campbell]

Interesting and helpful business book.

[Fadilah]

simple and short.


This is a book for people who want to know why business and creativity can work together.