The Commercial Theater Institute Guide to Producing Plays and Musicals

by Frederic B. Vogel (Editor)

Now in its 25th year, the Commercial Theater Institute sponsors an annual intensive program in New York for individuals interested in producing or investing in the theatre that attracts people from all over the world. The top working theatre professionals offer hard, factual information to those interested in producing for Broadway, Off-Broadway, Off-Off-Broadway, anywhere in North America, as well as in the United Kingdom.

The Commercial Theater Institute Guide to Producing Plays and Musicals now collects for the first time the cream of the crop of that advice, from the noted theatre professionals who participate in the program, in their own words. Interviews, contributions, and a resource directory are included from 30 theatre professionals who have won a total of 45 Tony Awards. Agents, directors, production designers, general managers, fundraisers, marketing directors, producers, and theatrical attorneys all offer invaluable advice in a book that will be the definitive resource in its field.

Genres: Theatre, Nonfiction

416 pages, Paperback

First published January 1, 2007

Reviews

[Zoe · Rating 4 out of 5]

I might want to refer to this book again when I got 35 years old. I am too young for this now. I mean you got to do what you're passionate about when you're in your twenties instead of following the standards. But nonetheless, it's a good book. Very interesting.

[S.A. Hartman · Rating 4 out of 5]

I was producing a theatrical musical comedy, "Reunion," with 12 singers and actors and I had never done this before. It did it's full run in North Hollywood for 6 weeks to very good audiences and reviews. It was helpful in this endeavor and I think that was the purpose of the author.

[Doni · Rating 2 out of 5]

I found the part by George Allison Elmer on developing a theatrical property and the part by Shara Victoria Mendelson on marketing to be helpful.

[Josie · Rating 3 out of 5]

This book is informative and I enjoy the way various producers talk about what should be the goals of non-profit theaters and commercial theatre. Another person who is good at speaking about this eloquently is Michael Kaiser. I also attended the CTI conference a couple weeks ago, and would also give that three stars out of five. I learned some stuff, but it wasn't mind blowing.