MARKETING The time to start social media marketing was yesterday. Don't worry, though--this book will get you going today! 301 Ways to Use Social Media to Boost Your Marketing is packed with quick "snapshot" lessons for spreading your message and building customers―with little effort and virtually no cost. Designed to help you take action right away, each tip is presented in a stand-alone format to help you focus on what you need to do--and only what you need to do. 301 Ways to Use Social Media to Boost Your Marketing provides simple strategies for capitalizing on the top social media platforms like: • BLOGS • MICROMEDIA • SOCIAL NETWORKING SITES • BOOKMARKING SITES • MULTIMEDIA SITES • REVIEW AND OPINION SITES • WIKIS You'll own the crowds on Twitter, Facebook, and YouTube--as well as on niche sites like Yelp, Ning, SmugMug, and Reddit. Potential customers are already having a conversation about your brand. Use 301 Ways to Use Social Media to Boost Your Marketing to grab them before your competitors can say "tweet"!
I don't know if it's that I've been reading so many social media marketing books lately, or if it's this book in particular, but I found it repetitive...meaning it didn't tell me anything I didn't already know. However, if you're just embarking on a reading frenzy about social media marketing, it could be of value.
This book wasn't what I was looking for. It mostly had an overview of various social media sites some of which I didn't know about. There wasn't much in the way of tips on how to actually get people interested in joining the social media.
A bit dated, given that it was published 8 years ago, but still provides some thought-provoking tips on how to leverage the time you devote to social media.