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300 pages, Kindle Edition
First published May 1, 2008
Funding the pension also drained immense resources from what GM could invest in product design, which set back its efforts to build better cars. “They were absolutely related,” one executive confirmed. “Quality is expensive.” Pouring its funds into pensions, GM was late to invest in hybrid vehicles – one of its many foregone opportunities. In fact, GM invested so much in its pension fund in the mid 1990s that, with the same money, it could have acquired half of Toyota Motor Corp. (p. 60)