Fluid Web Typography

by Jason Cranford Teague

The type that designers use can say as much to their audience as the actual words on the page.  But until now, Web designers have had an extremely limited palette of typefaces from which to choose -- essentially, Arial (yawn), Times (yawn), and Georgia (yawwwwwn). Design is about overcoming the limitations of a medium, and Web design is no different. In this book, Jason shows Web designers how to apply the principles of fluid typography, Web-safe fonts, downloaded fonts, and type on images to create robust scalable designs without resorting to type in images or Adobe Flash.

Genres: Website Design

453 pages, Kindle Edition

First published November 24, 2009

About the author

Jason is a creative strategist, writer, and speaker . His numerous books and articles about digital design include CSS Visual Quickstart Guide and Final Cut Pro & The Art of Filmmaking. He is a leader in the internet industry, working with clients including Virgin Group, The XPrize Foundation, The EPA, Capital One, and Marriott International. Jason is currently Creativity Strategy Director at InvisibleJets Studio and adjunct professor in Interactive Digital Media design at Drexel University.

Reviews

[Sml BioBot · Rating 3 out of 5]

It's a good attempt. Probably should not be printed in physical book form. Web tech like these work best as interactive ebooks which could be updated easily.

[Eric Stiffler · Rating 4 out of 5]

Are you interested in Web Design and/or why text is important? Read this book. Jason Cranford give a lot of good examples of how to improve your CSS and HTML when writing words. Responsive Design is here to stay and Cranford has embraced this fact with "Fluid Web Typography."

[See-ming Lee · Rating 3 out of 5]

It's a good attempt. Probably should not be printed in physical book form. Web tech like these work best as interactive ebooks which could be updated easily.