Bootstrapping 101 by Bob Reiss is an excellent source to go to for all business people and entrepreneurs. I found the informations useful and detailed. This is another nonfiction guide book that will help others build their business with limited cash and free outside help. I like how the book targets individuals with a business sense or creativity and helps those you don't have the necessary budgets to to get started. I liked how it discussed topics like zeroing in on the right people, selling, and understanding the desired target. Bootstrapping 101 also, explains the sales, business, and non-traditional ways to get money. Special key factors to help others succeed. This how-to-book had everything to understand, learn, and grow a business. I really liked how organized and easy it was to read and learn the content. Bob Reiss is a writer who has the experience and knowledge to guides his readers into the right areas. Overall, I highly recommend this read to all. Perfect for starters who want to join the world of business.