This compelling analysis of television provides the student with the theoretical tools necessary for conducting a rigorous analysis of the medium. Accessible but not simplistic, the authors encourage you to challenge the accepted role of TV
John Fiske (born 1939) is a media scholar who has taught around the world. He was a Professor of Communication Arts at the University of Wisconsin–Madison. His areas of interest include cultural studies, popular culture, media semiotics and television studies. He is the author of eight books, including Power Plays, Power Works (1993), Understanding Popular Culture (1989), Reading the Popular (1989), and the influential Television Culture (1987). Fiske also acts as a media critic, examining how cultural meaning is created in American society, and how debates over issues such as race are handled in different media. In May 2008, Fiske received an Honorary Degree from the University of Antwerp.
I checked out Reading Television because it is regarded as one of the first books written on television and critical theory. The books is an amazing show of research, and is really well thought out. I particularly liked the sections on "Dance," "Bardic Television," and "Competition." It would be interesting to know how Fiske and Hartley feel about reality television and blockbuster television today. Sometimes, however, the book can be quite dry, and it does focus a lot on some old television shows, which I wish it did more of, and I wish it could be a little more focused at times, providing more examples and a breadth of examples. This being said, it truly is a fascinating early examination of television and the role it plays in our lives.