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Introduction to digital marketing
Introduction to digital marketing
b "What is the right digital marketing right now for our company?"
Guide for most businesses who are not getting the marketing direction despite good products.
b
Meet the corporate executives If you need to pick just one digital marketing right now, you will be reluctant. I do not know exactly what digital marketing is and what criteria to choose. There are a lot of good channels like Facebook or YouTube, but it is the reality of most companies that it is hard to feel the effect as a practitioner. When I wandered around without a guide to digital marketing, I could not figure out whether it was going in the right direction or whether it was in the right place.
This book summarizes the core of the digital marketing framework lecture that solved the worries of the field worker over 600 times.
With the clear concept of digital marketing and the difference between traditional marketing and market, It tells you how the market is changing in the 4.0 era and how to find your way through the forests of so many digital channels that are rapidly flourishing. The digital channel classification and operation guidelines presented by this book have been highly praised at lectures by Samsung, LG, Naver, SK, etc.
As the fourth industrial revolution progresses, Describe global trends as they continue to evolve. As well as a systematic response strategy for companies to survive in the ripple of change, each person has a specific vision of how to look at this change and how to build that capacity.
A student who dreams of a digital marketer , Founders of small and medium-sized businesses, and even those who are hard-pressed to grab and hold numerous marketing channels whose performance is invisible, are the most kind and practical for anyone who needs a systematic understanding of digital marketing.
b "What is the right digital marketing right now for our company?"
Guide for most businesses who are not getting the marketing direction despite good products.
b
Meet the corporate executives If you need to pick just one digital marketing right now, you will be reluctant. I do not know exactly what digital marketing is and what criteria to choose. There are a lot of good channels like Facebook or YouTube, but it is the reality of most companies that it is hard to feel the effect as a practitioner. When I wandered around without a guide to digital marketing, I could not figure out whether it was going in the right direction or whether it was in the right place.
This book summarizes the core of the digital marketing framework lecture that solved the worries of the field worker over 600 times.
With the clear concept of digital marketing and the difference between traditional marketing and market, It tells you how the market is changing in the 4.0 era and how to find your way through the forests of so many digital channels that are rapidly flourishing. The digital channel classification and operation guidelines presented by this book have been highly praised at lectures by Samsung, LG, Naver, SK, etc.
As the fourth industrial revolution progresses, Describe global trends as they continue to evolve. As well as a systematic response strategy for companies to survive in the ripple of change, each person has a specific vision of how to look at this change and how to build that capacity.
A student who dreams of a digital marketer , Founders of small and medium-sized businesses, and even those who are hard-pressed to grab and hold numerous marketing channels whose performance is invisible, are the most kind and practical for anyone who needs a systematic understanding of digital marketing.
Paperback
Published April 2, 2018
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