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Internet Marketing: An Hour a Day
Proven, task-based approach to developing winning internet marketing campaigns If you've been seeking a practical, day-by-day, do-it-yourself plan for success in your Internet marketing, this is the book for you. The latest in the very popular Hour a Day series , this book gives you step-by-step instruction and clear action plans for all crucial aspects of successful internet marketing: SEO, website optimization, integration of social media and blogs, and pay-per-click strategies. Above all, it shows you how to use analytics effectively, so you can track and understand your results, then course-correct as you need. Drive targeted traffic to your site, keep them there, and convert them into happy customers with this refreshingly practical, roll-up-your-sleeves guide!
567 pages, Paperback
First published April 4, 2011
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March 18, 2012
I read Matt Bailey's book because of my interest in technology, specifically SEO. He has unique views on social marketing. I've heard Matt speak. He's quite impressive with his knowledge and it shows through in INTERNET MARKETING: An Hour a Day. Quite a dense read, it's meant to be read one chapter at a time so that you slowly take in the information. It's jam-packed. I recommend it for anyone with a website, not just businesses.
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