Open Community

by Lindy Dreyer, Maddie Grant

Written for the complicated and quirky world of associations and membership organizations, Open Community is about how associations can—and why they should—build community online. Grant and Dreyer provide a practical analysis of the strategic, structural, and cultural issues membership organizations face when using social media to build community.

168 pages, Kindle Edition

First published January 15, 2009

Reviews

[John Stepper · Rating 3 out of 5]

A short and simple guide to community management.

[John Stepper]

A short, simple primer on community.