Books by David W. Cravens

David W. Cravens
Average rating 4.21 · 243 ratings · 8 reviews · shelved 1,343 times

Showing 22 distinct works.

	Strategic Marketing by David W. Cravens, Nigel Piercy 4.02 avg rating — 173 ratings — published 1982 — 31 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Strategic Marketing Management for the Pacific Region by David W. Cravens 4.83 avg rating — 12 ratings — published 1999	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing Management (Irwin Series in Marketing) by David W. Cravens, Gerald E. Hills, Robert B. Woodruff 4.64 avg rating — 11 ratings — published 1987 — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Strategic Marketing Cases and Applications (Irwin Series in Marketing) by David W. Cravens, Charles W. Lamb Jr. 4.50 avg rating — 10 ratings — published 1986 — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Strategic Marketing Management Cases and Applications by David W. Cravens, Charles W. Lamb Jr. 4.89 avg rating — 9 ratings — published 1990	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing by David W. Cravens, Robert Woodruff 4.67 avg rating — 9 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing Decision Making: Concepts and Strategy by David W. Cravens, Gerald E. Hills, Robert B. Woodruff 4.44 avg rating — 9 ratings — published 1976 — 3 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	I/R/GD Marketing by David W. Cravens, Robert B. Woodruff 4.86 avg rating — 7 ratings — published 1986	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Strategic Marketing Management Cases (The Irwin Series in Marketing) by David W. Cravens, Charles W. Lamb Jr., Victoria L. Crittenden 4.20 avg rating — 5 ratings — published 1993 — 13 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Oxford Handbook of Strategic Sales and Sales Management by David W. Cravens (Editor), Kenneth Le Meunier-FitzHugh (Editor), Nigel F. Piercy (Editor) 4.50 avg rating — 4 ratings — published 2011 — 5 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The sales manager's book of marketing planning by David W. Cravens liked it 3.00 avg rating — 1 rating — published 1983	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing Estratégico by David W. Cravens liked it 3.00 avg rating — 1 rating	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Strategic Marketing Management Cases W/ Excel Windows by McGraw-Hill Education, David W. Cravens did not like it 1.00 avg rating — 1 rating — published 1999	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Market opportunity analysis for short-range public transportation planning: Goals and policy development, institutional constraints, and alternative ... Cooperative Highway Research Program ; 211) by David W. Cravens 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Selected Cases From Strategic Marketing Management Cases Sixth Edition, University of California At Berkeley Extension X460.2 by David W. Cravens 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	1993 Ama Educators' Proceedings: Enhancing Knowledge Development in Marketing by David W. Cravens 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Instructor's Manual to accompany Strategic Marketing by David W. Cravens 0.00 avg rating — 0 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing Strategy by David W. Cravens 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Sales Manager's Book of Marketing Planning by David W. Cravens, Unknown Author 0.00 avg rating — 0 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Readings and Cases in Marketing Management (Irwin Series in Marketing) by Alvin C. Burns, David W. Cravens 0.00 avg rating — 0 ratings — published 1987	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing in Action: Readings and Cases by Andrew M. Forman, David W. Cravens, Robert B. Woodruff 0.00 avg rating — 0 ratings — published 1986	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Marketing management perspectives and applications by Robert B. Woodruff, Gerald E. Hills, David W. Cravens 0.00 avg rating — 0 ratings — published 1976	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars

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