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“Traffic is a Commodity. Conversion and Economics are Assets”
― Steven Daar, Profit Hacking: The Web Entrepreneur's 3 Part Formula For Maximizing Success

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“A/B testing one element at a time is known as “Evolutionary Redesign,”
― Steven Daar, Profit Hacking: The Web Entrepreneur's 3 Part Formula For Maximizing Success

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“if your competition consistently out-converts you, it’s only a matter of time before they have more customers, can hire an SEO team to boost their rankings, and have additional capital to reinvest into improving their product or service.”
― Steven Daar, Profit Hacking: The Web Entrepreneur's 3 Part Formula For Maximizing Success

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“The secret to Traffic has nothing to do with Traffic and everything to do with Conversion and Economics.”
― Steven Daar, Profit Hacking: The Web Entrepreneur's 3 Part Formula For Maximizing Success

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