Kevin Elko > Quotes

“Winston Churchill was once asked to deliver a commencement speech to the boys of an old private school,” he continued, “and his message was memorable for both its truth and its brevity. The great British prime minister approached the podium, faced his audience and said: ‘This is the lesson: never give in, never give in—never, never, never, never, in nothing great or small, large or petty, never give in except to convictions of honour and good sense. Never yield to force; never yield to the apparently overwhelming might of the enemy.”
― Kevin Elko, The Pep Talk: A Football Story about the Business of Winning