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“Composers write music for people who want to buy it. ✓ Tracks that sync complement the creative’s stories and needs. ✓ Practice identifying clues for why specific tracks are used in ads. ✓ When watching ads: take in the what, define the why, focus on the how. ✓ Use references sparingly to inspire and guide you in writing tracks that serve a purpose.”
― Tracks That Sync: Shift The Odds Of Music Licensing In Your Favor
― Tracks That Sync: Shift The Odds Of Music Licensing In Your Favor
