Guy Kawasaki > Quotes

“Pursuing your passions makes you more interesting, and interesting people are enchanting.”
― Guy Kawasaki

“Steve Jobs has a saying that A players hire A players. But B players hire C players, and C players hire D players. It doesn't take long to get to F players. This trickle-down effect causes bozo explosions in companies.”
― Guy Kawasaki

“Steve [Jobs] proves that it's OK to be an asshole... He just has a different OS.”
― Guy Kawasaki

“The next time you think that there's something that you "can't live without", wait for a week and then see if you're still alive or not”
― Guy Kawasaki, The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

“Ideas are easy. Implementation is hard.”
― Guy Kawasaki

“Take my word for it: More people will like you if you believe that people are good until proven bad.”
― Guy Kawasaki

“Writing
is therapeutic. It helps you cope with issues that seem gargantuan at the time.
The process of expressing yourself about a problem, editing your thoughts, and
writing some more can help you control issues that you face.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“If you don't toot your own horn, don't complain that there's no music.”
― Guy Kawasaki, Enchantment: The Art of Changing Hearts, Minds, and Actions

“If you want to make a good first impression, smile at people. What does it cost to smile? Nothing. What does it cost not to smile? Everything, if not smiling prevents you from enchanting people.”
― Guy Kawasaki

“There are two kinds of people: eaters and bakers. Eaters think the world is a zero-sum game: what someone else eats, they cannot eat. Bakers do not believe that the world is a zero-sum game because they can bake more and bigger pies.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“The first good reason to write a book is to add value to people’s lives.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“Many years ago Rudyard Kipling gave an address at McGill University in Montreal. He said one striking thing which deserves to be remembered. Warning the students against an over-concern for money, or position, or glory, he said: “Some day you will meet a man who cares for none of these things. Then you will know how poor you are.” —Halford E. Luccock”
― Guy Kawasaki, The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

“Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“• People deserve a break. The stressed and unorganized person who doesn’t have the same priorities as you may be dealing with an autistic child, abusive spouse, fading parents, or cancer. Don’t judge people until you’ve walked a mile in their shoes. Give them a break instead.”
― Guy Kawasaki, Enchantment: The Art of Changing Hearts, Minds, and Actions

“You’ll learn that the key to a great book is editing — grinding, buffing, and polishing — not writing.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“A successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur—or APE.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one.”
― Guy Kawasaki

“A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people.”
― Guy Kawasaki

“While we're living, we need to get over ourselves and accept others if we want to enchant people.”
― Guy Kawasaki, Enchantment: The Art of Changing Hearts, Minds, and Actions

“The self-edited author is as foolish as the self-medicated patient.”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“The man who does not read good books has no advantage over the man who can’t read them. MARK TWAIN”
― Guy Kawasaki, The Art of Social Media: Power Tips for Power Users

“• Everyone is better than you at something. If you have a tough time accepting others, it’s probably because you think you’re superior to them. However, you’re not superior to every person in every way.”
― Guy Kawasaki

“The purpose of a pitch is to stimulate interest, not to close a deal.”
― Guy Kawasaki, The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

“Organizations are successful because of good implementation,not good business plans.”
― Guy Kawasaki

“Let yourself be enchanted in small ways.”
― Guy Kawasaki, Enchantment: The Art of Changing Hearts, Minds, and Actions

“Good blurbs are short, sweet, and limited to six. They answer the question “Why should I buy this book?”
― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book

“Want to change the world? Upset the status quo? This takes more than run-of-the-mill relationships. You need to make people dream the same dream that you do.”
― Guy Kawasaki, Enchantment: The Art of Changing Hearts, Minds, and Actions