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“Much (60 percent)771 of the land that will be suitable for coffee cultivation in 2050 is currently inhabited by native forest ecosystems. Furthermore, only 20 percent of that land is formally protected today.”
― Cheap Coffee: Behind the Curtain of the Global Coffee Trade
― Cheap Coffee: Behind the Curtain of the Global Coffee Trade
“Clever, concise but honest messaging and education efforts are needed to improve overall awareness of the realities and problems held within supply chains with which consumers interact every day in order to gather support for their solutions.”
― Cheap Coffee: Behind the Curtain of the Global Coffee Trade
― Cheap Coffee: Behind the Curtain of the Global Coffee Trade
“Everyone and every company benefiting from coffee’s availability has a responsibility to contribute to its future availability. This includes ensuring that it represents a viable livelihood for all the humans that make it available and the land and ecosystems that allow it to thrive but could just as easily take that privilege away if abused beyond repair.”
― Cheap Coffee: Behind the Curtain of the Global Coffee Trade
― Cheap Coffee: Behind the Curtain of the Global Coffee Trade
