Peg Samuel > Quotes

“As a brand or branded individual, success means sending out interesting, authentic, relevant content on a regular basis.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“We don’t subscribe to the “build it and they will come” philosophy because we’ve never seen it work.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“Rachel is a smart marketer. How do we know this? She’s promoting her album on her cover photo, and also -- in the description.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“It’s SOCIAL Media.   You must engage. Period.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“In today’s media environment, invisibility is a fate much worse than failure for any business large or small.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“Woobox”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“even if you don't think of your company as a global entity, you must remember that everything on the Internet is seen everywhere.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“People are sometimes shocked to hear that only 1 percent of their fans will see any of their posts unless they’re “boosted” (paid for).”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics

“If you want your fans to abandon you as quickly as possible, go ahead and delete their messages from your Facebook areas.”
― Peg Samuel, Facebook Marketing Like I'm 5: The Ultimate Beginner’s Guide to Mastering Facebook Advertising Tools, Fan Growth Strategies, and Analytics