Brooks Jackson > Quotes

“Staying unSpun really boils down to following a few principles... When confronted with a claim, keep an open mind, ask questions, cross-check, look for the best information, and then weigh the evidence.”
― Brooks Jackson, unSpun: Finding Facts in a World of Disinformation

“Scholars tell us that redundancy is correlated with retention. To minimize retention, a propagandist says one thing while showing the opposite. When the two differ, what we see tends to override what we hear.”
― Brooks Jackson, unSpun: Finding Facts in a World of Disinformation

“It's one thing to guess or use trial and error with respect to trivial matters or decisions that can easily be reversed, but you should try for a higher degree of certainty before buying a car or a house, and a higher degree still when choosing a spouse or a president.”
― Brooks Jackson, unSpun: Finding Facts in a World of Disinformation

“And there the trail ended: with the quotation exposed as a half-remembered story told by a dead man who might or might not have seen it in a newspaper around 1925, and might or might not have recalled it correctly decades later.”
― Brooks Jackson, unSpun: Finding Facts in a World of Disinformation

“Ironically, breast cancer gets so much attention partly because so many women survive it and become advocates, producing and participating in publicity-grabbing events such as the annual Race for the Cure.”
― Brooks Jackson, unSpun: Finding Facts in a World of Disinformation