Goodreads helps you follow your favorite authors. Be the first to learn about new releases!
Start by following Scott Stratten.
Showing 1-11 of 11
“Don't try to win over the haters; you are not a jackass whisperer.”
― UnMarketing: Stop Marketing, Start Engaging
― UnMarketing: Stop Marketing, Start Engaging
“Don't try to win over the haters; you're not the jackass whisperer.”
― UnMarketing: Stop Marketing, Start Engaging
― UnMarketing: Stop Marketing, Start Engaging
“You don't need to leverage natural disasters. You don't need to capitalize on civil unrest. You need to be human. It's not always about business.”
― UnSelling: The New Customer Experience
― UnSelling: The New Customer Experience
“Pazarlamayı bırakın bağ kurmaya başlayın.”
― UnMarketing: Stop Marketing, Start Engaging
― UnMarketing: Stop Marketing, Start Engaging
“Payment processing: As seen, you now can fit a Square peg through a round hole and be a merchant. Education”
― UnSelling: The New Customer Experience
― UnSelling: The New Customer Experience
“Love their style and accessories; hate their synching of social accounts. (For the non–social media geeks, this is a tweet that is a copy of a Facebook status. It makes no sense on Twitter. It's like asking someone in your living room if they've ever seen your house.)”
― QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground
― QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground
“focus on the stories behind the logo—create current positive experiences and long-lasting “wow”s to delight and move your market into comfort and loyalty.”
― UnBranding: 100 Branding Lessons for the Age of Disruption
― UnBranding: 100 Branding Lessons for the Age of Disruption
“Don't try to win over the haters; you are not a jackass whisperer.”
― Scott Stratten, Unmarketing: Stop Marketing. Start Engaging.”
―
― Scott Stratten, Unmarketing: Stop Marketing. Start Engaging.”
―
“No one ever said, "This restaurant was horrible, but did you see those ads in the paper!?”
― The Book of Business Awesome / The Book of Business UnAwesome: How Engaging Your Customers and Employees Can Make Your Business Thrive / The Cost of ... Engaging, or Being Great at What You Do
― The Book of Business Awesome / The Book of Business UnAwesome: How Engaging Your Customers and Employees Can Make Your Business Thrive / The Cost of ... Engaging, or Being Great at What You Do
“Why do we market to people the way we hate to be marketed to?”
― UnMarketing: Stop Marketing. Start Engaging
― UnMarketing: Stop Marketing. Start Engaging
“Nobody can make you feel inferior without your consent." ~ Eleanor Roosevelt.”
―
―