Krug Steve > Quotes

“Web designers use the term persistent navigation (or global navigation) to describe the set of navigation elements that appear on every page of a site.”
― Krug Steve, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

“the Site ID also needs to look like a Site ID. This means it should have the attributes we would expect to see in a brand logo or the sign outside a store: a distinctive typeface and a graphic that’s recognizable at any size from a button to a billboard.”
― Krug Steve, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

“Having a Home button in sight at all times offers reassurance that no matter how lost I may get, I can always start over,”
― Krug Steve, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

“And finally, a word about consistency. You often hear consistency cited as an absolute good. People win a lot of design arguments just by saying “We can’t do that. It wouldn’t be consistent.” Consistency is always a good thing to strive for within your site or app. If your navigation is always in the same place, for instance, I don’t have to think about it or waste time looking for it. But there will be cases where things will be clearer if you make them slightly inconsistent. Here’s the rule to keep in mind: CLARITY TRUMPS CONSISTENCY If you can make something significantly clearer by making it slightly inconsistent, choose in favor of clarity.”
― Krug Steve, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

“the Home page is like the North Star.”
― Krug Steve, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability

“when I’m paying for my purchases on an e-commerce site, you don’t really want me to do anything but finish filling in the forms. The same is true when I’m registering, subscribing, giving feedback, or checking off personalization preferences. For these pages, it’s useful to have a minimal version of the persistent navigation with just the Site ID, a link to Home, and any Utilities that might help me fill out the form.”
― Krug Steve, Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability