John Weiler > Quotes

“Walking away from a problem essentially diffuses any overwhelming emotions you may be experiencing - such as panic, frustration, or irritation. This brings us to one of the core reasons that causes a problem to amplify: overwhelming emotions.”
― John Weiler, An Ordinary Dude's Guide to Meditation: Learn how to meditate easily - without the religion, fluff or hippie stuff

“Copywriting should rarely highlight how cool you or your product are, but rather what your product does for the buyer.”
― John Weiler, Reinvent Your Business Online: 3 critical digital marketing skills to kick-start a new era of profits online