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“Remain stuck inside your current business model, and your business’s days are numbered. Make a brand ideal your North Star, and the sky’s the limit.”
― Grow: How Ideals Power Growth and Profit at the World's Greatest Companies
― Grow: How Ideals Power Growth and Profit at the World's Greatest Companies
“The data from a ten-year-growth study of more than 50,000 brands around the world show that companies with ideals of improving people’s lives at the center of all they do outperform the market by a huge margin.”
― Grow: How Ideals Power Growth and Profit at the World's Greatest Companies
― Grow: How Ideals Power Growth and Profit at the World's Greatest Companies
