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“If you force people to express an opinion, they are likely to create one just to get through your form. The problem is that opinions created on the spot are variable, as many opinion pollsters know to their cost.”
― Forms that Work: Designing Web Forms for Usability
― Forms that Work: Designing Web Forms for Usability




![[(Forms That Work : Designing Web Forms for Usability)] [By (author) Caroline Jarrett ] published on (November, 2008) [(Forms That Work : Designing Web Forms for Usability)] [By (author) Caroline Jarrett ] published on (November, 2008)](https://s.gr-assets.com/assets/nophoto/book/111x148-675b3b2743c83e96e2540d2929d5f4d2.png)