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“Instead, you can beat your competition by catering to the niches, not to the masses. Maybe”
― Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth
― Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth
“boutique’ is about how you operate—it’s a model of doing business, a filter for your business decisions, and a mind-set that makes your customers say you were worth every penny.” Instead,”
― Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth
― Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth
“Businesses that compete on price can’t invade your territory. When you’re a boutique business, you’re the expert, you’re the personal consultant, you’re the teacher, you’re the person looking to thrill your customers every single time. THE”
― Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth
― Worth Every Penny: Build a Business That Thrills Your Customers and Still Charge What You're Worth
