Daniel Korschun > Quotes

“Cape Cod Potato Chips was another beneficiary of the Demoulases’ openness to local producers. Like Ken’s, it offered a high-quality product but did not have deep enough pockets to break into other chains. Market Basket took Cape Cod early on, helping it grow into a nationally recognized brand.”
― Daniel Korschun, We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business