Kevin Werbach > Quotes

“A well-designed game is a guided missile to the motivational heart of the human psyche.”
― Kevin Werbach, For the Win: How Game Thinking Can Revolutionize Your Business

“Engagement has business value in itself. Studies suggest roughly 70% of American workers aren’t fully engaged in their jobs, and this undoubtedly affects not only their performance but their happiness. People know they should exercise more, eat better, get regular health checkups, use less energy, and so forth; the hard part is being sufficiently motivated to do so.”
― Kevin Werbach, For the Win: How Game Thinking Can Revolutionize Your Business

“I think work is the world’s greatest fun. —Thomas Edison”
― Kevin Werbach, For the Win: How Game Thinking Can Revolutionize Your Business

“Evolution has wired our brains to be natural game-playing machines.”
― Kevin Werbach, For the Win: How Game Thinking Can Revolutionize Your Business

“Games are the most elevated form of investigation. —Albert Einstein”
― Kevin Werbach, For the Win: How Game Thinking Can Revolutionize Your Business