Gary O'Brien > Quotes

“key measure we have seen used successfully as a guide to whether your organization is changing is the amount of work being done that was prior to the transformation versus new work born from it.”
― Gary O'Brien, Digital Transformation Game Plan: 34 Tenets for Masterfully Merging Technology and Business

“It’s possible to build a single, complete customer view. Organizations have always had a lot of data about their customers — personal details, transaction details, communications, and interactions with the organization. But the data could be locked in various legacy systems, duplicated, fragmented, and inconsistent.”
― Gary O'Brien, Digital Transformation Game Plan: 34 Tenets for Masterfully Merging Technology and Business

“That’s why “act small” is so important. You don’t need to do everything at once.”
― Gary O'Brien, Digital Transformation Game Plan: 34 Tenets for Masterfully Merging Technology and Business