Jeremy Kourdi
More books by Jeremy Kourdi…
“TO SUCCEED, A BUSINESS’S STRATEGY needs to be relevant to its employees, shareholders and customers. As well as increasing its profitability and value and meeting any other goals that may be set, the strategy also needs to take account of present realities and future trends. The context in which strategy is developed and implemented will determine its success.”
― Business Strategy: A Guide to Effective Decision-Making
― Business Strategy: A Guide to Effective Decision-Making
“Create a unique strategic position for the business Focus on who your customers are, the attractiveness of your offer to them (known as the value proposition), and how you can connect the two as efficiently as possible.”
― Business Strategy: A Guide to Effective Decision-Making
― Business Strategy: A Guide to Effective Decision-Making
“The choice of strategy The development of strategy involves making decisions about: Who to target as customers (and who to avoid targeting). What products or services to offer. How to undertake related activities efficiently.”
― Business Strategy: A Guide to Effective Decision-Making
― Business Strategy: A Guide to Effective Decision-Making
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