Jeremy Kourdi

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Jeremy Kourdi



Jeremy Kourdi is a freelance writer and business consultant, and has worked extensively in Europe, Africa and the Middle East. He is the author of eight business books and many articles. Until August 2001 he was Senior Vice President with the Economist Group, and continues to do consultancy work with them. Other clients include Apter International, IMD in Lausanne and Strathclyde University Graduate Business School.

Average rating: 3.61 · 506 ratings · 46 reviews · 62 distinct worksSimilar authors
Business Strategy: A Guide ...

3.58 avg rating — 181 ratings — published 2003 — 13 editions
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The Big 100: The 100 Busine...

3.78 avg rating — 88 ratings — published 2015 — 8 editions
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100 Great Business Ideas: F...

3.44 avg rating — 43 ratings — published 2007 — 5 editions
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Business Strategy: A Guide ...

3.54 avg rating — 37 ratings — published 2009 — 4 editions
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100 Business Tools for Succ...

3.96 avg rating — 24 ratings4 editions
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Coaching Questions for Ever...

4.11 avg rating — 19 ratings4 editions
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Effective Decision Making: ...

really liked it 4.00 avg rating — 6 ratings — published 2011
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One Minute MBA: Insights fr...

4.20 avg rating — 5 ratings — published 2011
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The 100: Insights and Lesso...

3.33 avg rating — 6 ratings — published 2011
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Practice Tests for Verbal R...

3.60 avg rating — 5 ratings2 editions
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Quotes by Jeremy Kourdi  (?)
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“TO SUCCEED, A BUSINESS’S STRATEGY needs to be relevant to its employees, shareholders and customers. As well as increasing its profitability and value and meeting any other goals that may be set, the strategy also needs to take account of present realities and future trends. The context in which strategy is developed and implemented will determine its success.”
Jeremy Kourdi The Economist, Business Strategy: A Guide to Effective Decision-Making

“Create a unique strategic position for the business Focus on who your customers are, the attractiveness of your offer to them (known as the value proposition), and how you can connect the two as efficiently as possible.”
Jeremy Kourdi The Economist, Business Strategy: A Guide to Effective Decision-Making

“The choice of strategy The development of strategy involves making decisions about: Who to target as customers (and who to avoid targeting). What products or services to offer. How to undertake related activities efficiently.”
Jeremy Kourdi The Economist, Business Strategy: A Guide to Effective Decision-Making



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