Mark Tungate’s Followers (21)

Mark Tungate

Born

The United Kingdom

Website

http://www.tungateinparis.com/

Genre

Business

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Mark Tungate is a British writer based in Paris, France. He is the author of Media Monoliths: How Media Brands Thrive and Survive (2004), Fashion Brands: Branding Style From Armani to Zara (2005, Second Edition 2008), Adland: A Global History of Advertising (2007) (listed among the best business books of 2007 by Library Journal) and Branded Male: Marketing to Men (2008), all published by Kogan Page. Tungate also collaborated with Renzo Rosso, the founder of clothing company Diesel S.p.A., on the book Fifty (Gestalten Verlag, 2006), about Rosso's life and the Diesel brand. The graphic design was by Barcelona-based creative collective Vasava. ...more

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Mark Tungate’s books

Average rating: 3.76 · 1,002 ratings · 110 reviews · 36 distinct works • Similar authors

	Adland: A Global History of Advertising 3.75 avg rating — 315 ratings — published 2007 — 16 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Fashion Brands: Branding Style from Armani to Zara 3.89 avg rating — 267 ratings — published 2005 — 20 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Branded Beauty: How Marketing Changed the Way We Look 3.65 avg rating — 233 ratings — published 2011 — 7 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Luxury World: The Past, Present and Future of Luxury Brands 4.14 avg rating — 59 ratings — published 2009 — 8 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Branded Male: Marketing to Men 3.56 avg rating — 36 ratings — published 2008 — 11 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Media Monoliths: How Great Media Brands Thrive and Survive 3.73 avg rating — 30 ratings — published 2004 — 9 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Storia della pubblicità: Gli uomini e le idee che hanno cambiato il mondo by Mark Tungate, Marco Bolchi (translator) 3.31 avg rating — 29 ratings — published 2007	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	The Escape Industry: How Iconic and Innovative Brands Built the Travel Business 3.45 avg rating — 11 ratings — 4 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	O Império da Beleza 4.20 avg rating — 5 ratings — 2 editions	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars
	Le monde de la mode : Stratégies (et dessous) des grandes marques, d'Armani à Zara (Hors Collection) really liked it 4.00 avg rating — 4 ratings	Error rating book. Refresh and try again. Rate this book Clear rating 1 of 5 stars 2 of 5 stars 3 of 5 stars 4 of 5 stars 5 of 5 stars