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Greg W. Marshall
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Marketing: Real People, Real Choices
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published
1996
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139 editions
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Marketing Management
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published
2009
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32 editions
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Sales Force Management
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published
1993
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21 editions
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Relationship Selling
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published
2007
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6 editions
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Essentials of Marketing Management
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published
2010
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14 editions
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Marketing Management
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Essentials of Marketing Management
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Sales Force Management: Leadership, Innovation, Technology by Mark W. Johnston Greg W. Marshall(2016-05-07)
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Marketing Management: 2025 Release
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Loose Leaf for Marketing Management: 2025 Release
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“Made in Japan,” “Made in Italy,” “Made in the United States”—each has meaning to customers and infers that a product has certain qualities based on its country of origin. Such perceptions can change over time. Immediately after World War II, products made in Japan were considered of poor quality and inexpensive, which may seem hard to believe in light of the preeminent view of Japanese quality in the 21st century.”
― Marketing Management
― Marketing Management
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